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Great Strategy Requires Great Conflict. Great Conflict Requires This.
TL;DR: The Strategy Prerequisite: You cannot make great conscious choices as a team without honest conflict. The Dysfunction Hiding in Plain Sight: Teams that care deeply about each other are often the worst at productive conflict. The Communication Contract: Productive conflict requires two simultaneous responsibilities: care in delivery and assumption of positive intent. The Conscious Choice: Great strategy is not about having the right answer. It is about having the ri
Philip Edgell
Mar 314 min read


The Questions Advantage (Part 3): Coaching to Build Capacity
Part Three of a Three-Part Series on Leadership on the Edge TL;DR The Advice Monster: Great leaders build capacity by asking, not telling. The Responsibility Shift: Coaching moves the “answer” from the leader to the team member. The “What” Framework: Effective coaching follows a simple three-step loop: What? So What? Now What? The Capacity Multiplier: When teams solve their own problems, the leader is freed to focus on the future. I Get Sh!t Done! I thought my true value was
Philip Edgell
Mar 206 min read


The Questions Advantage (Part 2): Executive Discovery as a Strategic Sales Lever
Part Two of a Three-Part Series on Leadership on the Edge TL;DR: The "Nervous Expert" Trap: We talk to "belong" when we should be asking to "understand." Era 3 Selling: We have moved beyond pitches and consulting into Joint Solutioning . The Executive License: Your role isn't to be a "super-salesperson"—it is to provide the strategic coverage that allows for deep system diagnosis. The Influence Funnel: High-stakes discovery uses four lenses (Structural, Relational, Psycho
Philip Edgell
Mar 103 min read
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